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About us

Bray: The Story

Bray is the premier brand of Altruist Group led by Jonathan Lim and Stephen Yau. They both preach a selfless approach to bettering society with the vision to serve, educate and do good. They dreamed of a place that could carry out that same vision through food and drink.

Bray envisions a space to serve customers where conversations can flow openly. They are a firm believer that passion fueled with grit and hard work yields incredible product and innovation. They invite you on a journey to experience how individuals of different backgrounds found their passion and brought forth the reality that is Bray: a place for the passionate

A Story Of Bread

In 2017, Jon found himself lost after a major surgery stripped him of his future plans. He found solace in food and that was where his culinary journey began. He was a home-cook with no qualifications who was constantly belittled. Despite this, he worked like a machine and soon found himself at his highest until the pandemic struck.

At his lowest, he removed himself from the industry only to find himself baking sourdough when all bread stocks were sold out. In the process he began to find his purpose again. With barely any money, he started From Passion to Reality to create a better lifestyle with sourdough bread. It was bread more suited to the Malaysian palate and environment. He wanted to remove the perception that bread was plain.

A Story Of Coffee

Stephen grew up in Australia where his parents are first generation migrants. He graduated with a Masters in Structural Engineering and bartered with his parents for time in the coffee industry before starting his engineering career.

With limited time in the coffee scene, he threw himself into perfecting his craft. He made cafe swtiches based on the skills he wanted to hone and learnt from some of the best cafes and world-class baristas. He left for Malaysia for his engineering career but soon realised there was no turning back from his passion in coffee. It led him back to his former employer, ST ALi where he worked at their newly opened store in Melbourne Airport.

When the pandemic hit, he returned to Malaysia where he met Jon and they both virthed the vision of creating a space where industry experts could serve, educate, and give back to the community. Newly inspired and focused, Stephen will be heading the coffee bar showcased in the centre of Bray. He looks to serve and open conversations between baristas and customers.


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